Who we are
No Fluff Advisory is an operator-led advisory platform for AdTech, MarTech, data, SaaS, media, and technology companies entering or scaling in the US.
Website: https://nofluffadvisory.com
Information we collect
We may collect information in a few ways:
1. Information you provide
You may choose to share information when you:
- submit a contact form
- request a call
- complete a scorecard or diagnostic
- email directly
- interact with advisory, consulting, or business development materials
This may include your name, email address, company, role, website, business context, and any information you include in your message.
2. Website usage information
Like most websites, we may collect basic technical and usage information, such as:
- pages viewed
- browser type
- device type
- referring pages
- approximate location
- time spent on site
- interaction with content, scorecards, or forms
This helps improve the website, content, and user experience.
3. Local browser storage
Some features, such as scorecard results, saved content, or preference settings, may use browser-based local storage. This means the information is stored on your device and is not necessarily transmitted to No Fluff Advisory unless a feature explicitly asks you to submit it.
You can clear this information through your browser settings.
How we use information
Information may be used to:
- respond to inquiries
- schedule calls
- provide advisory or consulting information
- improve website content and functionality
- understand which topics are useful to visitors
- maintain website security
- personalize or improve future interactions
- support legitimate business operations
We do not sell personal information.
Scorecards and diagnostics
The website may offer readiness scorecards, assessments, or diagnostic tools. These are designed to provide practical guidance based on your inputs.
Unless otherwise stated, scorecard results may be stored locally in your browser. If you choose to submit your details or request follow-up, the information you provide may be used to respond to you and discuss relevant services.
Scorecards are for informational purposes only and do not create an advisory relationship.
Cookies and analytics
This site uses privacy-friendly, cookieless analytics (Plausible). It measures aggregate page views, traffic sources, and engagement only — it sets no cookies and does not build a cross-site profile of you.
We never send your form messages, email address, name, or scorecard answers to any analytics provider. The readiness scorecard runs in your browser and its results are stored only on your device.
Plausible sets no cookies; you can still block the analytics script with your browser settings or a content blocker.
Sharing information
We may share information only when necessary to operate the website or business, such as with:
- website hosting providers
- form or email service providers
- analytics providers
- scheduling tools
- professional advisors
- service providers supporting business operations
We may also disclose information if required by law, regulation, legal process, or to protect the rights, security, or integrity of No Fluff Advisory.
Third-party links
This website may link to third-party websites, publications, platforms, tools, or social profiles. No Fluff Advisory is not responsible for the privacy practices or content of those third-party sites.
You should review their privacy policies before providing personal information.
Data retention
We keep information only as long as reasonably needed for the purposes described in this policy, unless a longer retention period is required or permitted by law.
Business correspondence may be retained for relationship management, legal, accounting, or operational reasons.
Your choices
Depending on your location, you may have rights to:
- request access to personal information
- request correction or deletion
- object to certain processing
- withdraw consent where applicable
- request that certain information not be sold or shared
No Fluff Advisory does not sell personal information.
To make a privacy request, use the contact page: https://nofluffadvisory.com/contact/
Security
We use reasonable technical and organizational measures to protect information. However, no website, system, or transmission method is completely secure.
Please do not submit sensitive personal, financial, medical, or confidential business information through public website forms unless specifically requested.
Children’s privacy
This website is intended for business and professional audiences. It is not directed to children, and we do not knowingly collect personal information from children.
Changes to this policy
This policy may be updated from time to time. The updated version will be posted on this page with a revised “Last updated” date.
Contact
For privacy-related questions or requests, please contact No Fluff Advisory through: https://nofluffadvisory.com/contact/